Last Updated: July 29, 2026

1. Introduction

This policy explains how MingShu ("we", "our", or "us") collects, uses, and safeguards information when you use mingshu.art, create a Chinese name or seal preview, purchase a digital product, or contact support.

2. Information We Collect

Depending on how you use MingShu, we may collect:

The Chinese characters, pronunciation, preferences, and seal-design choices you submit.
Details you choose to enter when asking us to help create a Chinese name.
Your email address and support messages for digital delivery, recovery, and customer support.
Order identifiers, payment status, and transaction details supplied by our payment provider, Creem. MingShu does not receive or store your full payment-card number.
Technical and analytics data such as device and browser information, IP-derived region, pages viewed, product events, referral source, Google Analytics client and session identifiers, campaign parameters, and Google click identifiers.

3. How We Use Your Information

We use this information to:

Create the name and seal experience you request and preserve your approved design.
Process payments, deliver and recover private digital products, and respond to support requests.
Secure the service, prevent abuse, diagnose failures, and improve product performance.
Understand campaign and product performance, including measuring completed purchases for advertising attribution.

4. Service Providers and Analytics

We use service providers only where needed to operate MingShu. Creem processes checkout and payment information. Google Analytics and Vercel Analytics help us understand site usage and product performance. Hosting, private file storage, and email-delivery providers help us run the website and deliver purchases. These providers process information under their own terms and privacy commitments.

5. Cookies and Local Storage

We and our analytics providers may use cookies, browser storage, or similar technologies to keep the service working, retain recovery access in your browser, and measure usage and campaign performance. Optional Google analytics and advertising measurement starts according to the choice you make through Cookie settings. You can change that choice later, and essential checkout and delivery remain available if you decline.

6. Retention and Choices

We retain information only as long as reasonably needed to provide the service, meet transaction and security obligations, resolve disputes, and support the purposes described above. You may contact us to ask about, correct, or request deletion of information associated with you, subject to legal and operational retention requirements.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

8. Contact Us

If you have any questions about this Privacy Policy, please contact us at [email protected].